My name is Maxime de Briey, and my entrepreneurial journey began in May 2024 when I realized one thing: a large part of my generation no longer recognizes itself in the traditional model of life.
The commute-work-sleep routine, waiting for the weekend to live, working for decades just to hope to be free…
Gen Z wants something else: more freedom, independence, and control over their lives.
Having already learned to make a living online, I decided to put my knowledge at the service of my generation to help them build another path.
That's how two projects were born, answering this same vision but in two different ways: Synergy Associates and Keys Club.